| Check out my interview with Frank Zeccola |
| The economic climate hasn’t just affected bank accounts and business prospects. One leading communications strategist says it has actually changed how we’retalking—and this means huge opportunities for PR professionals who can tap into the right kind of messaging to lead their brands and clients out of recession and into recovery. READ THE ARTICLE |
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Recent Entries
- Check out The Language of Trust blog
- Anatomy of an Apology: Akio Toyoda
- Is trust really back for business?
- The Year of the Apology: The Worst and Best of 2009
- The Language of Trust: Selling Ideas in a World of Skeptics
- Inside Zappo’s: A great case study on internal comms
- Obama’s Healthcare Reform is Bush’s War in Iraq
- Bulldog Reporter Interview: Words that Resonate in Recession and Recovery
- Winning the Healthcare Message Battle
- It’s the symbols, stupid.
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Links
- 2/09/09: CNN — Talking Obama Language on American Morning
- 2/25/09: CNN — Michael Dial Tests Obama’s Speech
- 2/25/09: Huffington Post — Article About LMSR Focus Groups
- 3/19/09: FoxNews.com Strategy Room — Obama Losing the Message
- 6/19/09: Bulldog Reporter Interview: Words that Resonate in Recession and Recovery
- Follow me on Twitter (@m_mas)
- Luntz, Maslansky Strategic Research
- Michael’s Media Appearances
- Nick Ragone
